Sixty days ago, I had no newsletter, no YouTube channel, and no content system. What I did have was curiosity—and a conviction that if I had a project to focus my efforts, and combined learning by doing with teaching, I could accelerate my own progress.

In this issue, you’ll find:

  • A week-by-week look at how I built a content system in 60 days

  • The tools and workflows I leaned on (and where I hit friction)

  • Key lessons that shaped Bite Sized Bots’ human-first approach

Weeks 1–2: Building From Scratch

The first two weeks were about laying a foundation: domain + email setup, a simple brand look in Canva, my first logo with Canva AI, a brand voice draft with ChatGPT, and a Beehiiv newsletter setup.

Nothing went smoothly—verification snags, design edits that dragged, even trial-and-error with ElevenLabs. But I learned quickly that published beats perfect. Early content wasn’t flawless, but hitting “publish” gave me something to build on.

Weeks 3–5: Finding Rhythm and Direction

By Week 3, the pieces started clicking. Prompts, templates, and Trello automations gave me speed and consistency. I also began exploring ways to make my YouTube uploads work harder—improving descriptions, tags, and thumbnails, and adjusting my publishing schedule so videos and newsletters supported each other.

Weeks 4 and 5 were about testing and expansion. I spent hours trying to automate SEO research in Make.com with DataForSEO and OpenAI. The integrations proved frustrating, so I shelved the project (for now). But another major step forward was my decision to expand into Instagram. I committed to publishing a carousel and a reel each week as a way to broaden my reach, experiment with new AI-driven content formats, and give my audience more ways to connect with Bite Sized Bots.

It was also during this stretch that I began to sharpen my content niche. Bite Sized Bots is about keeping the human element at the center of how we use AI. My goal isn’t to promote replacement—it’s to show how AI can enhance what business owners already do best, creating efficiency without losing authenticity.

Weeks 6–7: Systems and Confidence

By Week 6, I started refining my tool stack. I pivoted from Metricool to Buffer AI for scheduling, expanded Trello with a new “Social Media Content” board, and built my first Notion database (with Claude coaching me step-by-step). For the first time, my systems felt less like juggling and more like flow.

Week 7 was a confidence boost. I pushed further on Instagram—publishing multiple reels, experimenting with a HeyGen avatar of my logo, and even introducing a weekly humor post. ChatGPT and Claude became my behind-the-scenes coaches, critiquing captions and pushing me toward sharper posts. For the first time, content creation felt sustainable.

Week 8: Leverage and Experimentation

The breakthrough in Week 8 was creating custom GPTs for my newsletter, YouTube, and Instagram. Each was designed not just to generate drafts but to think like a strategist—analyzing, critiquing, and and guiding my approach. With them, my workflow feels less like “using a tool” and more like collaborating with three expert partners.

I also explored ways to grow reach: listing the newsletter in directories and offering my first subscriber incentive—a free AI Tools Cheat Sheet. Creating immediate value gave new subscribers something useful the moment they joined.

Looking Back

In just 60 days, I’ve gone from zero systems to a repeatable workflow across three platforms—building on the scrappy foundation I shared in my 2-week Behind the Magic issue. I’ve clarified my brand, created content I’m proud of, and built processes that save me hours each week. Just as importantly, my own AI skills have advanced faster than I imagined—because every piece of content challenges me to research, test, and apply new ideas as I go.

A huge part of that growth comes from how much I lean on my AI assistants. ChatGPT and Claude aren’t just tools in my stack—they’ve become true collaborators. I use them constantly to bounce around ideas, draft and redraft content, tighten messaging, improve workflows, coach me through roadblocks, and even guide me step-by-step when I’m learning something new. That back-and-forth has been the single biggest accelerator in my journey, and it’s hard to imagine building Bite Sized Bots without them.

👉 If you’d rather watch than read, I shared a short YouTube video that breaks down the 3 biggest lessons I learned in these 60 days—plus one mistake I’d handle differently if I were starting again. You can watch it here.

The road ahead will require consistency and patience: showing up week after week, stacking small wins, and steadily building organic reach. My aim is to keep refining Bite Sized Bots into a trusted, human-first resource—one that helps business owners adopt AI in practical, approachable ways without losing their voice.

I’m deeply grateful to everyone who has joined me so far.

Talk to you next week!

— Angela
Founder, Bite Sized Bots
📧 [email protected]

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